rethinking trade fairs
We make trade
fair appearances
more successful
Success booster for your trade fair appearances

Trade fair strategy &

Motivating impulses for the trade fair team

Trade fair training &

Focus on trade fair appearance, competitors and trends

Trade fair analysis &
performance check

Offers for organizers and trade fair service providers

Exhibitor enabling

Impact booster for more trade fair success

Nice to meety you! We advise exhibitors, organizers and service providers on the planning, implementation and analysis of trade fair projects – so that they become a complete success.


Whether start-ups, SMEs or large corporations: trade fair participations offer companies enormous potential. At the same time, it is a complex marketing instrument where success depends on many factors. What matters is know-how, experience and in-depth knowledge of the trade fair industry – in short: #fairständnis.


With more than 20 years of experience in the trade fair world, we know the trends and challenges; brand communication is firmly anchored in our DNA. We have prepared several hundred companies across industries and around the world for the challenges of their trade fair participations, made trade fair teams fit in terms of communication and planned and implemented the measurement of success. As a result, we know which specific measures are necessary to ensure an effective and successful trade fair presence step by step. Not only does the strategy have to be right, but visitors have to be inspired in the end – because trade fairs are above all one thing: a place where people meet. And that is already in our name.

Contact us